6 Weekly Hyper Collabs
Unexpected pairings, fresh takes on familiar icons and plenty of creative surprises. Here are six collaborations that caught our attention this week.
DISNEY × GUSTAF WESTMAN
The Swede who turned the chunky tumbler into an Instagram object now gives Mickey the same inflated treatment. Inflated, glossy and slightly absurd. The ears become the rim of a cup, the red shorts the base of a tumbler, and there’s a made-to-order Mickey sofa for €9,250. The 35-piece collection launches at a free Paris pop-up on 30 October.
UGG × JW ANDERSON
Anderson takes the most comfortable shoe in the world and makes it look like it has a job interview. He gives the Classic Boot and the Tasman a penny loafer’s rounded toe and box-stitching, chooses the colours himself and styles Dev Hynes at home for the campaign.
DISNEY × GOLDEN GOOSE
A Mickey & Friends capsule of sneakers, clothes and accessories, led by a grey suede Super-Star. The highlight is in-store: Disney artists visit 20 Golden Goose stores, London included, to customise your purchase by hand and draw you a live illustration on a co-branded card to take home.
MONCLER × GRACE JONES
At 78, Grace Jones fronts Moncler's Re/Icons campaign alongside Cher and Jennie, shot and directed by Londoner Gabriel Moses. She wears the Karakorum jacket in deep purple, surrounded by figures copying her signature make-up, a nod to her years of work with Jean-Paul Goude.
SUPREME × MARTINE ROSE
London dresses New York again. The drop has leather outerwear, an exclusive Nike Dunk Low and a custom JBL PartyBox. Rose has always dressed the dad at the football club bar. Now he has a soundtrack.
PRODA × JUSTIN TIMBERLAKE & JESSICA BIEL
Timberlake and Biel joined PRODA as co-founders, and their job covers creative strategy, flavours and "cultural partnerships". Each can has 10g of whey protein and zero sugar, in nostalgic flavours like Shirley Temple and Root Beer.
